VNU JOURNAL OF ECONOMICS AND BUSINESS Vol. 1, No. 1, 2021
CONTENTSJ
Original Articles
1. Ly Dai Hung, Vietnam Economy Prospect in 2021 1
2. Ha Van Hoi, Opportunities and Challenges for Vietnam’s Merchandise Exporting to the UK Following Vietnam-UK Free Trade Agreement
10
3. Do Vu Phuong Anh, Employer Brand in Digital Transformation: Case Study at Tien Phong Commercial Joint Stock Bank
20
4. Pham Tien Dzung, Nguyen Dang Minh, Vietnam Business Associations’ Strategy in Supporting Member Businesses for Post-COVID-19 Development
31
5. Nguyen Vinh Khuong, Nguyen Cam Van, Nguyen Duy Khang, Bui Thanh Loc, Dinh Huynh Bao Tram, Hoang The Vinh, Impacts of Firm and Board Characteristics on Earnings Management of Listed Firms on Vietnam Stock Market
42
6. Luu Thi Minh Ngoc, Impact of Social Network Advertisements on Consumers’
Purchasing of Jewelry Products in Vietnam
51
7. Nguyen Thi Hai Ha, The Perception of Determinants Affecting the Effectiveness of Internal Audits in Vietnam Commercial Banks
62
8. Hoang Dam Luong Thuy, Nguyen Thu Ha, Customer Experiences in the Tourism Service: Theoretical Research and Proposed Analysis Framework 72 9. Do Quynh Chi, Opinion Audit and Non-Financial Factors: Evidence from Vietnam 81 10. Tran Que Anh, Vo Van Dut, Do Board Size and Board Members Matter
to the Internationalization of Listed Firms on the Hanoi Stock Market?
90
11. Nguyen Danh Nam, Uong Thi Ngoc Lan, Measuring Resident Satisfaction of the Quality of Fishery Public Services in the South Central Coast
100
Review Article
12. Le Duy Anh, Experience of Building World Class Universities in China and some
Questions for Vietnam’s Higher Education System 110
